Digital Marketing Course Overview
The development in digital marketing is growing continuously at a rapid speed and marketers face a number of challenges at every stage of promotion. Though there are a number of challenges in marketing, but there are some great opportunities as well that professionals are required to pay attention in digital age. To learn such kind of techniques through which practitioners can promote the brand in the best possible way without losing any of the opportunities, so it is important to get the training from a reputed institute as the trainers enables students to learn the techniques and practice them during their training programmes. There are a number of digital marketing courses available for their students that they can opt to have a better future in digital marketing field. Special modules are designed for the students to learn, practice and become a successful SEO professional. The module comprises
Modules
There are different types of modules available at the training institute, it is important for the professionals to choose the best one at on their own and accordingly learn and practice it. But, while chosing the right module as per your interest, it is also important for the learner to opt for AdWords Fundamentals, Campaign type, and its certification as it really important in present time. The AdWords Certification category have specific course packs that comprises of its study guide that enables the students to prepare for certification exams and supplemental materials that will help in setting up the campaigns for successful results.
AdWords Certification
The Google AdWords Certification is one of the globally recognized stamps that enable the practitioner to prove his/her knowledge and capability to work on the latest AdWords tools and best practices as well as your ability to effectively manage AdWords campaigns. Practitioners receive a personalized certificate of AdWords Certification from Google Partners and it enables the professionals to show the expertise. To become an AdWords certified professional, a practitioner need to pass 2 of the AdWords certification exams that includes Display Advertising, Search Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising.
People who are looking for the enrolment of Digital Marketing Program, they can really get good benefit out of it as the training program enables the practitioners to learn the structure, mentorship and the opportunity to work with the experienced professionals of Digital Marketing Network. Here is the list of renowned educational institute, who provides best digital marketing training along with Google certification.
DM Guru – Digital Marketing Training on Live Project
DM Guru, is one of the renowned institutes in Gurgaon who takes the accountability to provide career-oriented Digital Marketing, SEO, PPC, Google Webmaster and Google Analytics short term Course covering each and every aspect of current market scenarios and Search Engine algorithms. The institute has a group of IT experts and SEO professionals who aims to provide best training to their students and make them efficient in their chosen program of digital marketing. The professionals at DM Guru encourage their students to perform best on their projects of promotion and also practice on the LIVE PROJECTS given by the institute. DM Guru has an approach that theatrical classes are not enough for the professionals to practice the techniques of digital marketing, therefore the professionals provide Live Projects to work on and nourish the marketing skills. Other than these important aspects, professionals also help candidate to work on extra curriculum activities like scheduling interview session, resume preparation, interview guidance, written study material etc, so that they are capable of accepting diverse challenges of the industry. Practitioners who are looking for the details of DM Guru Modules are as follows:
Training Modules
- Introduction to Digital Marketing
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Search Engine Optimization (SEO)
- Mobile Marketing
- Affiliate Marketing
- Email Marketing
- Lead Generation for Business
- Web Analytics
- Website Optimization and Usability
- Digital Display Advertising
- YouTube Advertising
- Integrated Digital Marketing Communications (IMC)
Each of these modules comprises of theoretical as well as practical classes through which practitioners will easily learn and practice the course so that they get best of the experiences. Once the professionals will get complete the course of their module they will get certification for the particular course such as follows:
- Professional Diploma in Digital Marketing
- Professional Diploma in Content Marketing
- Professional Diploma in Mobile Marketing
- Professional Diploma in Social Media Marketing
- Professional Diploma in Search Marketing
The professionals or trainers at DM Guru are specialized in providing best of the training to their students and make sure that they complete the module and pass all the examination to get the certification. DM Guru also tries to provide job placement to their students, which is almost negligible in education sector. The total cost of the course will range from 44,000 to 60,000 and it will not affect the pocket of their students. So, students who are looking for the best training as well as job in the industry, they must consult to DM Guru.
Official Website: www.dmguru.in
SEO TECH EXPERTS
Established in the year 2008, Seo Tech Experts is one of the well-known companies of Digital Marketing who provides best service as well as training to their customers and students. The main aim of the brand is to provide best digital marketing training to their students and make them efficient enough to continue it as their profession. The experienced and knowledgeable trainers at Seo Tech Experts are capable of providing best of the training to their students and ensure them to perform excellently in the practical. Being the Award Winning Digital Marketing Company, the company aims to provide live projects on which students can work and learn how the theoretical works. Other than live projects, the students can even work on their own projects to learn and practice.
While providing the digital marketing training the professional are focused to provide best of the services to their students by aiming diverse benefits of the industries such as follows:
- Exploring the emerging tools offered by internet
- Monitor, evaluate and iterate traffic-building activities for marketers
- Access the realm of social media
- Understand and estimate the mind-set of online consumer
- Design tools to enhance consumer online experiences
- Evaluate internet-marketing metrics and identify KPI
- Intergrade the digital marketing and traditional marketing efforts
- Benefit the marketers through better consumer segmentation, forecasting consumer trends and consumer analytics
- Extracting consumer DNA and aid decision making in marketing
It has observed that hundreds of students are benefited through these key benefits and it enables the professionals to perform according to the upcoming industry challenges. The module on which SeoTechExperts provide training for atleast 3 months are:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Web Analytics
- Email Marketing
- Social Media Marketing (SMM)
- Content and Blog Marketing (CBM)
- Mobile Marketing (MM)
Advantages of Training Program
- Practical hand on experience to get you ready for the job
- World class study material from leading publishers
- A short session of missed class is given to students
- Get certified by the SeoTechExperts body of management
- Special training for Blogging and Content Marketing is provided
Once the students are get done with all entire courses then the assessment process takes place which is again divided into two process or levels such as
A. Module assessment: Based on assignments and projects
B. Final assessment: Covers entire topic of the course
So, students who are willing to get enrolled in the upcoming batch of SeoTechExperts, they must visit the institute once and complete all the formalities as the prices of the course are reasonable and it ranges from 35,000 to 55,000.
So, hurry before the batches get full, enroll your name in the new upcoming batch.
Official Website: www.seotechexperts.com
SEO Craft – Live Project SEO SMO PPC Training
SEO Craft is again an experienced company of Digital marketing who takes the accountability to cater best of its services to their customers. Other than the services of digital marketing including, SEO, SMO, SEM, PPC, ORM, email marketing, mobile marketing, the company also initiated to provide excellent training of Digital Marketing. Students who are looking for the best institute of Digital Marketing can leave their worries on SEO Craft. The company has experienced trainers and professionals who aim to provide best lectures, hard copies and practical classes to enhance the digital marketing skills among the practitioners and make them best professionals of this field. The company comes up with latest marketing modules to provide best course to the students, so that they can achieve best benefit out of the same course. The core modules of the company are
Digital Marketing Course Syllabus
CORE MODULES (Every student should attend these sessions)
- Search Engine Optimization (SEO)
- Search Engine Marketing
- Social Media Marketing (SMM)
- Email Marketing
- Mobile Marketing
- Inbound Marketing
- Web Analytics
SPECIALIZATION MODULES (On the basis of the online marketing objectives and interests, students can choose the specialized module and accordingly start their classes)
- Programmatic Marketing
- Media Buying and Planning
- Adobe Analytics – Site Catalyst
- Video Advertising
- Shopping Advertising
- Advanced Display Advertising
- Google Analytics Individual Qualification
- Facebook Marketing (in association with Facebook)
- Affiliate Marketing
- Content Marketing (in association with LinkedIn)
- Integrated Digital Marketing Strategy
- How to become a Freelancer in Digital Marketing?
- E-commerce Listing vs Website vs Marketplace
- How to create an Infographic Resume?
Each of these course is designed on the basis of the current digital marketing demands, so that students can easily chose the right module as per their choice and begin their career with the right specialization.
Assignment and Projects: The trainers at SEO Craft are quite experienced and they have the motive to provide more knowledge to their students that’ why they provide diverse kinds of challenges in form of assignment and projects. When the student learn and practice more and more on the assignment then only they can get the experience to work on client projects. So, it is important to make as much experiments as possible on client projects.
Industry Case Study Exercises: The professional make sure to provide core modules, so that students can study the diverse challenges of industry. A number of cases of renowned brands are provided to students to do the case study.
Research Based Internship: To build the confidence of the students, SEO Craft has come up with research based internship through which the students become expert in researching a number of cases. The professionals make sure that they get the internship in research based classes to get best result for their bright future.
Official Website: www.seocraft.in
NIIT – Digital Marketing Courses for Working Professionals
NIIT being the leading institutes of education, who is known for diverse courses including Information Technology, Banking & Finance, Digital Marketing, Business Analytics, Soft Skills Training, Retail, Telecom, Capgemini Programs, etc, has emerged with the digital marketing courses as well. The institute has experienced staff and professionals to provide best of the trainings to their professionals. To provide the best theoretical knowledge to their students, the brand has partnered with the Digital Marketing Institute from Ireland to get the course material.
All the courses that are offered by the institute are not available online. One has to visit the institute in person to learn and practice the course. The institute has more than one hundred NIIT learning centres in over 30 cities in India, so students can easily enroll their name in any of the nearest institute of them. The training provided to students is done in simultaneous manner in many NIIT centers across the nation. The main courses that NIIT provides to the potential students are
- Digital Marketing Diploma Course
- Mobile Marketing Diploma Course
- Social Media Marketing Diploma Course
- Search Marketing Diploma Course
In digital marketing program the trainers enables the students to gain a deeper understanding of all the elements of Digital Marketing and practice within the institute to have better knowledge and understanding. Once the students complete the entire course of digital marketing, then Professional Diploma in Digital Marketing–DMI Ireland (PDDM) is also given to the students to have the professional stamp of the knowledge and capability.
Students who are looking for the best course of Digital Marketing from NIIT then, they can visit to the institute and get the consultation for the same. According to the student’s capability and interested course, a suggestion of training is given to the students. Apart from the capability or interest, the professionals also suggest the course on the basis of the budget price. There are diverse types of courses are provided on diverse prices, so students must visit the institute to finalize the course and its price.
NIIT doesn’t provide online learning program to their students, so it is best to visit the nearest institute to get the best details as well as find some drawbacks of NIIT Digital Marketing program as well.
New batches are going to get start in mid of May, so students who want to be the part of the batch, they can consult to the right person and move ahead to have the bright future in digital marketing field.
Digital School
Digitalscool is one of the best places in the industry of Digital Marketing through where students can take training of Digital Marketing. The company has the combination of both youth and experienced professionals who believe in brand’s growth and success by providing best result of digital marketing strategies. The brand of digital marketing is focused to provide design centric, strategy driven and result oriented work for their clients, likewise they also wants their students to work best in their field of digital marketing. To provide best training to their students, the company has come up with best modules such as follows:
Basic Digital Marketing Course
- Search Engine Optimization
- Social Media Optimizaiton
- Social Media Marketing
Advanced Digital Marketing Course
- Search Engine Optimization
- Webmaster Tool.
- Social Media Marketing
- Google Adwords (PPC)
- Google Analytics
- Affliate Marketing
- E-mail Marketing
- Mobile Marketing
- Digital Marketing Strategy
- E-commerce Marketing
- Infographics Content Marketing
- App Store Optimization
Who should attend this SEO Training Course ?
- Online Marketers
- Marketing Executives
- Small Business Owners/Entrepreneurs
- Copywriters and Content Writers
- Marketing Consultants
- PR Professionals
- Product Managers and Brand Managers
Course highlights
- Challenging course designed to equip you with the key theories and practical skills needed to pursue an exciting career in marketing
- Strong focus on developing your business skills and growing your real-world experience of the digital media sector to enhance your employ ability
- Experienced teaching staff from diverse backgrounds, many of whom are involved in pioneering research and consultancy projects that will inform your studies
Career Options after you learn
Work as a freelancer providing SEO,SMO and PPC service.
- You can start your digital marketing company.
- You can do job in any Digital marketing company as digital marketing expert.
- Start website or blog and you can earn through ad sense.
- Get job in top internet marketing companies as team leader.
- You Can earn money by creating youtube Channel.
Certified Digital Marketing Course Syllabus
- Principles of Digital Marketing
- Website Development
- Search Engine Optimization (SEO)
- Google AdSense and Affiliate Marketing
- Search Engine Marketing (SEM)
- Social Media Optimization
- Email Marketing
- Online Reputation Management
- Google Analytics In-depth
Digital Marketing Course In Chandigarh
Professional SEO Expert (Training Program)
- Keyword Research and analysis
- Search engine Optimization of the website
- Dynamic Optimization of the website
- Basics of SEO friendly website design
- Website architecture analysis
- Search Engine Submissions
- Google Algorithms – Panda & Panguin
- Directory Submissions on Web
- Advanced Link Building and concept of Link Popularity
- Posting on Forums, Blogs, Guestbooks and Free classifieds
- Competitor Analysis
- LSI (Latent Semantic Indexing)
- Google Sandbox Effect
- Search Engine Spam
- Webmaster & Google Analytics
- Optimizing For Google, Yahoo and Bing
- Google PPC Adwords, Adds Companign
Students who are interested in studying any of these courses can consult our experienced professionals as they will guide you the best course as per your capability and interest.
The professionals at Digitalschool are experienced and they ensure their students to provide best training along with certification. If the students are capable of having good job, then trainers definitely work on their internship and make sure they perform best. Student must consult the professionals of Digitalscool as they will assist you best.